Nguyen-Cat Le
Designer
Role
Design
Animation
Designs for the video loops played inside Apple Retail Stores.
Role
Design
Animation
Designs for the video loops played inside Apple Retail Stores.
Each shots show an interesting detail of the product with a simple translation or scale as movement, a light streak traveling across the shot was added to reinforce the metal aspect of the body. The design was selected for the iPhone 5s.